Adobo Magazine writes:
Leo Burnett Manila's TVC "Counting Sheep" is In-Book for D&AD (Design & Art Direction) 2009, in the category of Broadcast Innovation. It is the only Philippine entry to make through the elite, famously tough London-based competition this year.
"In-Book" means that the TVC will be published in the 2009 D&AD annual, together with other work judged the best in the world by a panel of 270 top art directors and designers. While the Philippines has had entries In-Book before, the Yellow Pencil remains elusive for the country. Congratulations to Raoul Panes and the rest of Burnett Manila!
Advertiser - McDonald's Philippines : Margot Torres, VP-Marketing
Agency - Leo Burnett Manila
Creative Team - Richard Irvine, Raoul Panes, Alvin Tecson, Mela Advincula
Accounts - Sue Ann Nolido, Gela Pena
Producer - Lady Cajanding
Project Manager - Janice Alog
Media Team: Starcom - Lizelle Maralag, Faye San Diego